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Sweepstakes Law

How to Write Legally Compliant Sweepstakes Rules for 2025

February 25, 2025
Ethan Wall

Posted in: Sweepstakes Law

As sweepstakes continue to grow in popularity, it’s essential to ensure your promotional rules comply with the latest regulations. Legally compliant sweepstakes rules not only protect your business from fines and lawsuits but also build trust with participants. In this blog, we’ll explore key considerations for creating sweepstakes rules that meet 2025 legal standards. 1. […]

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Your Complete Guide to Running a Successful Car Sweepstakes

February 13, 2025
Ethan Wall

Posted in: Sweepstakes Law

Car sweepstakes are a powerful marketing tool that can drive customer engagement and generate buzz for your brand. However, running a car sweepstakes requires more than just picking a winner—it demands careful planning, compliance with legal requirements, and attention to detail. Here’s your complete guide to running a legally compliant and successful car sweepstakes. 1. […]

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Do You Need a Sweepstakes Bond? State Rules for Promotions Explained

February 6, 2025
Ethan Wall

Posted in: Sweepstakes Law

If you’re planning a promotional sweepstakes, you may have heard about sweepstakes bonds. These bonds are a crucial part of ensuring your sweepstakes complies with state regulations. Understanding when and why you need one is vital to running a legally sound promotion. Here’s everything you need to know about sweepstakes bonds and state rules for […]

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Is It Illegal to Require a Purchase to Enter a Giveaway?

January 21, 2025
Ethan Wall

Posted in: Sweepstakes Law

Giveaways are an exciting way to engage with audiences and promote products or services. However, the legal framework governing giveaways can be tricky, especially when it comes to requiring participants to make a purchase to enter. So, is it illegal to make purchases a condition for entry? Allow our sweepstakes attorney to break it down. […]

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Are Subscriber-Only Giveaways Allowed?

January 14, 2025
Ethan Wall

Posted in: Sweepstakes Law

Subscriber-only giveaways are a popular marketing tactic among creators and brands looking to reward loyal fans or attract new ones. However, the legality of these giveaways depends on how they are structured and the laws governing promotions. Let’s break down what’s allowed and what isn’t to help you run a compliant subscriber-only giveaway. Understanding the […]

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Sweepstakes Setup Rules for Startups

December 23, 2024
Ethan Wall

Posted in: Sweepstakes Law

For startups, sweepstakes are an effective tool to generate buzz, increase customer engagement, and build brand loyalty. However, setting up a sweepstakes comes with legal requirements that must be followed to avoid fines or lawsuits. Understanding the rules and working with a sweepstakes lawyer can help your startup execute a successful and compliant promotion. Key […]

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How Do You Conduct a Contest Legally?

December 12, 2024
Ethan Wall

Posted in: Sweepstakes Law

Running a contest can be an exciting way to engage your audience, build brand awareness, and grow your online presence. However, navigating the legal landscape of contests can be tricky. Missteps can lead to hefty fines, reputational damage, or even lawsuits. Whether you’re a business owner, influencer, or organization, understanding the legal requirements is essential. […]

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Protect Your Company From Risk When Running a Sweepstakes

December 5, 2024
Ethan Wall

Posted in: Sweepstakes Law

Sweepstakes are a powerful marketing tool that can boost engagement, attract new customers, and create excitement around your brand. However, without careful planning and adherence to legal guidelines, running a sweepstakes can expose your company to significant risks, including regulatory fines, lawsuits, and reputational damage. Here’s how to protect your company from risk when running […]

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Sweepstakes vs. Giveaway: What’s the Difference?

November 26, 2024
Ethan Wall

Posted in: Sweepstakes Law

In the world of online promotions, you’ve likely come across terms like “sweepstakes” and “giveaways,” often used interchangeably. But legally speaking, these two types of promotions have significant differences. Understanding these distinctions is essential to ensuring your promotion complies with the law and avoids potential legal issues. In this blog, we’ll break down the key […]

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Legal Requirements for Sweepstakes with Examples

November 12, 2024
Ethan Wall

Posted in: Sweepstakes Law

Running a sweepstakes is a great way to engage your audience and promote your business, but it comes with a range of legal requirements that you must follow. Failing to comply with these regulations can lead to penalties, lawsuits, and damage to your brand’s reputation. To ensure your sweepstakes are legally sound, it’s important to […]

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